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blaise a. beakes
fax: (603) 330-0574

e-mail: bbeakes@netzero.net


OBJECTIVE:
Seeking a position in e-business marketing that applies my skills, education, and experience within the Internet space towards long-term growth at an established technology company.
QUALIFICATIONS SUMMARY:
  • Marketed three e-commerce web sites through multiple marketing avenues
  • Used creative skills in writing and editing the copy for two web sites
  • Managed the development of two e-commerce web sites
  • Used knowledge of HTML to update the informational needs of three web sites
  • Degree in Business Administration with major in Marketing
  • Energetic and self-motivated to take on new ideas and solve different problems
  • Proven organizational and multi-tasking office management abilities
  • Thrives in fast-paced team-building project development environment
  • Over nine years of customer service experience
PROFESSIONAL EXPERIENCE AND ACCOMPLISHMENTS:
  • Marketed The Don Campbell Band and Bob Rice's Weather Window web sites through selective registration with multiple top web site search engines
  • Implemented specific web site attributes to improve search engine results and ranking, using Title and Meta tags. This was done utilizing the knowledge of different Internet marketing techniques to create varied keyword descriptive elements of the web sites
  • Targeted industry specific e-commerce and informational web sites in the areas of professional audio consulting, music promotion, and global weather consulting, for the development of web site links to improve web site presence
  • Coordinated design and implementation of doncampbellband.com and bobriceweather.com web sites with web developer and maintained the site on a day to day basis by incorporating creative dynamic visual effects, improved usability, recent news and information
  • Researched and identified specific web-enabled individuals for the promotion of different types of concert events with the composition of a targeted direct e-mail campaign
  • Developed specialized promotions through doncampbellband.com and jdsound.com web sites to increase web site hits, company sales revenues, and generate augmented e-mail lists
  • Authored targeted e-mail newsletter with company and industry news, highlights, and specials for further increasing customer base
  • Marketed concerts and artist promotions with a multi-faceted advertising plan using internet related web sites, direct mailings, postering, print media, radio promotion, and press releases
  • Produced national clientele database of corporations, venues, fairs and festivals for the development of artist performance and recognition in the music industry
  • Managed national bookings and schedule for The Don Campbell Band
  • Developed contacts with New England colleges and universities for promotion of company's middle agent services
  • Organized efforts with vendors to implement store promotions with innovative merchandising and regulated incoming product for effective sell-through
  • Proposed strategic sales ideas generating "hot" items and worked as a team with area managers in the buying of merchandise for future seasonal and advertising needs
  • Created layout and design of advertising flyers for store merchandise promotions and published direct mail coupon special to generate follow-up sales from established customers
  • Sharpened communication skills by instructing management trainees and store personnel to become proficient in store operations and focus on customer service
  • Designed media and middle agent contract for multi-year services provided to Meadowbrook Farms Musical Arts Center
  • Created offers for nationally recognized talent to promote future concerts with headlining musicians
  • Balanced and organized concert settlements associated with the headlining talent, show production, advertising promotions, facility expenses, and box office receipts
  • Composed contract offer to the Lightship Group for meteorological consulting on global airship events, and world record airship attempt
  • Incorporated new accounting system that improved the tracking of the accounts receivable, accounts payable, and customer information by approximately 70%
  • Evaluated candidates for future employment and scheduled 20 - 30 store associates, achieving a reduction in payroll dollars
PROFESSIONAL EXPERIENCE:
  • Operations Manager JDSound.com, Inc. 2000-present
  • Website/Office Manager Big World Productions, Inc. (closed) 1999-2000
  • Marketing/Business Manager Bob Rice's Weather Window, Inc. (closed) 1998-1999
  • Operations Manager Osco Drug, Inc. 1995-1998
EDUCATION:
University of Massachusetts, Amherst
Bachelor in Business Administration, May 1995
Major: Marketing      Marketing G.P.A. = 3.00
Extensive coursework in social communications
SKILLS:
  • Experience in Macintosh and Windows 95/98/NT operating systems
  • MS Office 2000 Professional, MS Works, Quickbooks Pro, Quicken, ACT
  • MS Internet Explorer, Netscape Navigator, AOL, Allaire Homesite, WS_FTP, Adobe Acrobat and Photoshop
  • Fluent in French and possess dual citizenship (US - France)
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